Gautam Buddha University
School of Management

 
Research & Publications
  
Publication List
Research & Development
 Home > Research & Development
  Research & Development
 
1. Topic of Research A Study of Corporate Social Responsibility & Business Sustainability in Indian Sugar Industry
Area of Research Strategic Management
Research Scholar Ms. Kavita Singh
 
2. Topic of Research The Role of Leadership in Leveraging Innovativeness & Performance of High Technology Enterprises
Area of Research Human Resources Management
Research Scholar Ms. Samar Raqshin
 
3. Topic of Research Managing Employees Commitment for Sustained Productivity in Manufacturing Sector
Area of Research Human Resources Management
Research Scholar Ms. Monika Bhati
 
4. Topic of Research Dynamic Capabilities of High Technology Entrepreneurial Firms in India : Managing the Contributions Made by the Stakeholders
Area of Research Strategic Management
Research Scholar Ms. Sheeba khan
 
5. Topic of Research Role of Brand Identity in Building Brand Image: A Study Enabling Efficient Brand Communication
Area of Research Marketing Management
Research Scholar Ms Varsha Khatri
 
6. Topic of Research Service Quality Measurement in Indian Retail Stores
Area of Research Marketing Management
Research Scholar Mr. Rajeev Sirohi
 
7. Topic of Research Impact of Sales Promotions on the Purchase Behavior of Selected Consumer Durables : An Empirical Study
Area of Research Marketing Management
Research Scholar Mr. Vinay Litoria
 
8. Topic of Research Managing Human Capital in High Performance Work Systems for Enhancing Organisational Performance: A study of Indian Software Firms
Area of Research Human Resources Management
Research Scholar Ms. Princy Vij
 
9. Topic of Research Managing Organisational Competences for Accruing Competitiveness of Small and Medium Entreprises (SMEs) in India
Area of Research Human Resources Management
Research Scholar Ms. Shadma Praveen
 
10. Topic of Research Role of Entrepreneurial Competences in Managing Firms Performance
Area of Research Human Resources Management
Research Scholar Ms. Babita Bhati